The DFG Research Unit "Relativity in Social Cognition" investigates the antecedents and consequences of comparative thinking incorporating findings from psychology and economics. The interdisciplinary research group consisting of seven interconnected projects that combine social cognition research with insights and approaches from animal behavior and behavioral economics research. This includes projects on self-control, cooperation, and social power. The aim is to demonstrate that comparison mechanisms can explain a wide variety of social behavior.

Involved Researchers: Bettina Rockenbach, Jarid Zimmermann

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